How to rank in Yahoo.
January 4, 2009
According to the research firm HitWise, Google had almost 72% market share for search in October 2008. With that kind of market share, it's understandable that everybody is focused on ranking in Google more than any other search engine. I certainly have been for the last couple of years.
Yahoo, on the other hand, held less than 18% of market share in that same time period. If that doesn't sound like enough of a percentage to bother putting a lot of time into, don't fret. As it turns out, the single most effective method you can use to improve your position in Yahoo will also help your rankings in Google.
I discovered what it takes for ranking in Yahoo on accident. I had a certain site in the 3WayLinks.net network that made it to page two of Google for its keywords — but no further. I analyzed the competition and knew I would have to get more than 250 links to the site in order to get it on page one, so I put a post in 1WayLinks.net to get more links to it.
Time passed, the post spread across the 1WayLinks network, and sure enough, the site went to about #4 / #5 for its keywords in Google. I was quite pleased.
However, when looking over my traffic logs, I noticed I was getting a lot of traffic from Yahoo as well. I was surprised, and checked out the keywords. I was delighted to see that my site held the #1 ranking in Yahoo for the same keywords the site was ranking for in Google! This despite the fact that it never ranked anywhere in the top 100 in Yahoo before.
This prompted me to do more testing. I put other sites into 1WayLinks.net and watched them rise to top spots in Google and Yahoo.
After doing some research, I discovered what was causing the great Yahoo rankings: in-context links.
In-context links are links that are put in the middle of a paragraph of text, such as the link in the first paragraph of this blog post. This is opposed to the "links page" form of linking, where the link is actually disconnected from the text which describes it (if there is any). Navigation links fall under the second style, too.
Google appears to treat both in-context and "links page" style links pretty much the same. At least, the "links page" links are counted and applied in Google far more than Yahoo! appears to count them.
Since 1WayLinks makes it easy to get in-context links (also called "editorial links") to your pages, it makes it a lot easier to get ranked in Yahoo as well as in Google. It's a real win-win.
It also seems to be a lot easier to get to #1 in Yahoo using 1WayLinks.net, which is important, since sometimes just being on page one isn't enough to get a lot of traffic from some keywords. In fact, since ranking #1 can result in almost 7 times as much traffic as ranking #3, having a top ranking in Yahoo can actually bring more traffic than having a very good ranking in Google for the same keywords despite the market share difference. I am, in fact, getting more traffic from my #1 Yahoo ranking than my #4 / #5 Google ranking on that one site.
So if you're trying to rank in Yahoo, make sure you're getting solid in-context links — it makes all the difference in the world.
One other thing to note that seems to help greatly in Yahoo (and Google) is having an exact-match domain name. I wrote a post about this and how it can help you rank in Google back in July. It turns out the same is true with Yahoo.
(In case you don't know, an exact-match domain name is a domain name that exactly matches the keywords you want to rank for. For instance, if you want to rank for "small green widgets", then you want to own smallgreenwidgets.com or smallgreenwidgets.net or smallgreenwidgets.org. I've tested .com and .org in Yahoo to great effect.)
Please post your thoughts and questions in a comment below.
Comments
144 Responses to “How to rank in Yahoo.”
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Jonathan Leger has been earning his living online full-time since the fall of 2004. He regularly posts advice about search engine optimization (his current passion), AdSense and Internet Marketing. He is the creator of a suite of popular software tools, including: Jonathan L Leger 
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Thanks for this Jon — agree it is easy to forget about Yahoo.
This shows the greatness of the combination of 1WayLinks and 3WayLinks. The two together really allow flexibility (now and as things change) to attack the SERPs.
Thanks!
Mark
I have been a member of 3waylinks from the start but have not tried 1waylinks yet. But must! I totally agree with Jonathan and like most have not spent much time on Yahoo
Thanks for this post! I just signed up for 1way and have been using 3way for about a month or so. I will give this technique a shot.
Would you care to elaborate on whether you used 100% unique posts, spun posts or just one article spread out over the 1way network?
Thanks again!
TiJay
Get information on seo I am always wondering wy I cant ever see many hits coming in from yahoo I will do some testing and let you know
I only have to say: good to know.
Good2 point:)
it's real advices
i hope i can do that
Succes for u jon
THx
harry
Jon, you've pretty much figured out 2 out of the "big 3" SE's with great success.
What's the solution to conquer high rankings in MSN?
I notice on alot of my sites that my Google traffic drops off when yahoo and msn traffic picks up. Its hard to have good traffic from both at the same time for me.
Interesting find about yahoo though.
I agree with Jon's findings,
I have been a member of both 3WL and 1WL since they launched and has got similar results on quite a few of the sites participating in the network.
Thanks for creating these great services Jon!
All the best,
Anders
Do you ever use hyphens in your domain names
Thanks
David
David:
No, I never use hyphens in my domains.
Hey Jonathan,
Thanks for the tip. I'm amazed that Google does not care where on the page the link is coming from although I'd expect them to clear up their act in the long term. No wonder people like to get on those lousy "links" pages that are often full of non-relevant sites. To date I have steered well clear of them.
By the way, is MSN still worth ranking for? Or is it worse even than MSN?
Chris
Hello David, I'm looking at using more of 1waylinks.net however I'm surprized my magazine website can't be accepted because of the category containing adult magazines. Its a great system, as is 3 way links.
facebook unblock:
No data on MSN yet.
Question-
After I make a brand new site, should I put the site in both 3waylinks and 1waylinks at the same time? Or would I be getting too many links per day on a new site?
Thanks!
Chris
Thanks for the great insight Jon. It's good to keep in mind that while Yahoo may only have 18% of the pie, remember, it's a very big pie. So their 18% is nothing to sneeze at. In fact, it is substantial.
Thanks,
Ellery
Chris:
I would put it in 3WL first and let the 250 links spread, and then put it into 1WL. The 3WL will get you going in Google fast, and then once all the links are spread 1WL will help with Yahoo and reinforce / improve your Google rankings.
Hi Jon
I make nearly all my money online via Yahoo. Much easier to rank on page 1 than Google and getting you keyword phrase in the domain is key.
You can have an extension so it doesn't have to be the exact phrase in order to work. If I was targetting the phrase "acne cure" for example then something like acnecurestore.com whould have the same effect.
hi John, since you are mentioning about hyphens, any thing you would like to say about using hyphens in domain name? any testing has been done on that? Thank in advance.
Hi Jonathan,
Congratulation to you and thanks for great information. It's good services but I can't afford to join these yet.
Thanks
Kha
Great bit of info for those who are looking for ways to increase page rank. This info helps us to remember not to forget other angles of SEO intervention. Thanks!
Hi Jon,
you say you've tested com and .org.
what about .biz, .net and so on?
I presume .com will always be better, so is it better to have greensidgetssite.com or greenwidgets.biz
if you are after green widgets?
Thanks.
Thank you for suggesting that I look at your report above.
The information you present is highly educational and useful.
Great post!
I think this is the most profound statement of it all though - not to be skimmed over and missed by your readers:
"I am, in fact, getting more traffic from my #1 Yahoo ranking than my #4 / #5 Google ranking on that one site."
Very cool Joh, thanks for sharing this with all of us!
Cheers, Laura
That is interesting, I have been getting a lot of links from within the 1st paragraphs of articles lately and i have seen faster results in the rankings as a result in google, i haven't really noticed much from yahoo but i will definitely look more closely now
I haven't traditionally had all that much luck with MSN and Yahoo, but I've never tried to do anything special for them to rank.
Jayen
We've been testing "in context" linking on various keywords for our site, and I totally agree with you - we're extremely happy with the traffic we're getting.
We get a lot of visitors from google & yahoo, but not many from MSN at the moment.
What do you think is required to get MSN traffic in a big way?
Hi Jon,
this is a fantastic post, I am very excited about it. I will try this straight away with my fairly new blog (and in case you are wondering - I am trying to rank for "Healthy Diet Weight Loss"!
Thanks for the great info.
@Busby seo test - from what I have heard about hyphens in domain names is that you should not overdo it. I think Google accepts one, but if you do any more you are not helping your cause much. That's what I have heard anyway.
It's so true. 18% market share is definitely worth aiming for when you also indicate it might be a more serious audience.
Luckily, pages that are built solidly - and validate - will do well in both browsers so focusing one's attention on good source code seems well worth the time invested in this.
Thanks for a thought-provoking blog that's always well worth following.
Happy New Year everyone.
Got any numbers on timing for Yahoo to find 1WL links?
I'm still stuck at a #9 ranking for my main kw which is in the domain name on one site. I've gotten credit for almost all of my 3WL and ezinearticles links but 1WL hasn't made a dent. Does not seem to have been noticed by Yahoo even after 167 3-link postings since November 1… Specifically that kw was solo in 69 links and part of the composite in 201links. In the last three weeks the site ranked 9,9 and 9 in Yahoo for that kw.
Thanks for the post Jon.
It is easy not to worry about Yahoo and MSN because of their smaller market share. However, there are still many thousands of searches done on these search engines, so they should not be discounted. The attitude towards this has been to rank in Google and one presumes that this will automatically get you ranked in the other search engines as well - not always true.
I do use hyphens in my domain names when I cannot get my keywords and have found that this has no effect whatsoever in my rankings and that the search engines tend to ignore the hyphens and recognise the words easier, because the breaks are in the right place.
Kind regards,
Barry
I had never heard about those two link networks. Of course exactly matched domains and contextual and editorial links are very effective, and for good reason.
I wonder how the engines are going to deal with networks like these in the future. Gotta be a brainbuster for sure.
Hi Jonathon,
Another superb helpful article.
I certainly appreciate the assistance inyour articles.
Clearly written and specific answers to many questions.
Some of us can't afford google Adwords yet, so its good to have a slightly less expensive solution, and also Yahoo has places where you can actually recieve about $25 in starters Cpc's
Bless you Jon. I shall share this with my folk too. Thank you.
Danella
I have a pathetic little website ,but the domain name and the keyword that I want to rank high for (club albufeira) match and as you say ,it has a good ranking because of it.
Of course the extra link from your blog will help too!
Thanks for the tip about context links - must give that a try.
Question — what about with established websites that have been around for a while. Sites that have a decent amount of inbound links already. Does it still make sense to start with 3WayLinks first then go to 1Way or is there some other strategy/combo we should follow?
Thanks.
Mark
Jon,
Too true about the domain name.
One of my domains is www.jonathanlegersuccess.com
For the search term "jonathan leger" I rank #2 out of 500K reults.
Some other bloke I know is #1
Thanks for the great info Jon
Craig
Jon,
I was surprised to learn your data found that yahoo.com gave more weight to "editorial links" and that google didn't.
Anyways I will have to test this too. I wouldn't mind ranking #1 for a few KW in yahoo.
BTW, for those that were asking about MSN above there is a product called 'the MSN loophole' and it deals with how to rank well with MSN.
I am waiting for your next site Craig…..craigmcphersonsuccess.com!!!
Cheers
Tony
True, true. I also get a lot of good traffic for ranking #1 in MSN. It too seems to be easier than in Google for my small sites.
Hi Jonathan,
Thanks a lot for sharing this info.
I agree with you that the keyword as the domain name will get us a top position in the Big G as well as the mighty Yahoo.
My thanksgiving laptop deals website ranks #1 on yahoo both for phrase as well as broad matches.
The Big "G" puts this site in # 2 or # 3 positions.
BTW when is the WDP scheduled for release?
Thanks again for the great information.
Madhu
Thanks Jon for the info.
It is easy to forget about Yahoo.
I haven't tried your 3wl or 1wl but I will have to try them out.
I really need to get more links to my blog.
Dave
Thanks Jon,
I didn't know how important the first paragraph of you body text is.
What about .biz, .net and so on?
I've got plenty of .net's that rank well, but I generally avoid .biz, .info, etc. I haven't tested the theory, but I've been told by some respected SEO folks that they don't work as well. Not that you can't rank them, it's just that the domain name won't lend as much juice to your rankings.
Jon,
why don't you use hyphens in domain names ?
alex
Here is the surfire way to rank in MSM. I have personally tried this method. It does involve a fair amount of work, it took me about a week, but in that time I built 20 blogs, and 20 uniques websites all of which now rank in MSN, many of them in the top positions for my chosen keyword phrases.
Once again spot on about the .info sites Jon
My site www.craigmcpherson.info is nowhere to be found on Google for the search term "craig mcpherson"
Go figure
Tony,
I cannot get on Jon's support team, let alone be a success.
hahahahha
Cheers mate
Craig
"I've got plenty of .net's that rank well, but I generally avoid .biz, .info, etc. I haven't tested the theory, but I've been told by some respected SEO folks that they don't work as well"
Jon I had a co.nz site url rank on page one or two of google.com for nearly two years for the phrase work from home and home business and over 4900 other keyword phrases
Many of these came from having subdomains using hypens in the url.
Some of your advise is very good but I'd throw away the domain ending theory's I have found they make little or no difference, also a little tip country domains tend to rank very high in fact higher than .com .net or .org domains in google country specific searchs I also find that my domains ending in us convert higher for us traffic.
"I would put it in 3WL first and let the 250 links spread, and then put it into 1WL. The 3WL will get you going in Google fast, and then once all the links are spread 1WL will help with Yahoo and reinforce / improve your Google rankings."
I totally agree with you on this Jonathan. As a 3WL member for over a year and a half now, and a 1WL member since beta, this set-up process has worked for me time and time again. Yahoo seems to react a little slower than Google as far as its rankings, but I honestly tend to get more traffic and business from the Yahoo listings more often than not making it well worth the wait!
Hi Jonathan,
Thanks for the interesting post.
I haven't tried inserting links into
posts, such as the one you have
in your opening paragraph.
This is certainly a technique I will
try in the future. I appreciate the
tip!
All the best,
Laurie
Both google and yahoo have their own tricks which we really do not know. They also clever with the game. Every body include us are trying our tricks. But, I believe the basic principle is the web contents. If the web content is reach with valuable information, people will visit us.
Jonathan,
Like usual an interesting post. I too have found that exact keyword site names rank extremely well in Yahoo. I launched 18 site a little over a month ago, 6 of those site are on the second page of yahoo, 1 is on the first page and they are climbing very well. All of those site have hyphens in the name. I don't think the hyphen makes a difference.
At the same time I launched 10 more sites in a very highly competitive niche. As an experiment all of those site have double hyphens in the name. So far they are not showing up but like I said it's a very competitive market - Will have to wait and see.
Terry
When Google switches over to social media ranking to determine serps, it will be interesting to see if 3WayLinks and the 1WayLinks will be as much help in maintaining a position.
Great information!
Thank you for sharing.
I have a client who does very well with top Yahoo listings, while virtually ignoring the path all competitors tend to fight over.
Doug
In context links should help ranking on all the search engines.
I have ranked on the 1st page for a .com domain with 4 word long tail keyword with dashes between each word.
Thanks for the tip about ranking with geo targetting domains. It might help in ranking for local websites.
This is the first comment I have ever written on a blog..not very experienced! "How to rank in Yahoo" was very interesting, and
I have a question regarding Domains. Would it be profitable
for me to join 3WL with my Website not being .com, .net, or .org
in fact mine is .ws?
I really find your blog informative and will be coming to it
much more often in the future.
Thank you for all the great advise.
Celine
I agree with Jonathan, a solid linking structure makes all the difference with regard to page ranking and organic traffic.
We used similar techniques with our NJ Bus Advertising Site. We currently hold a PR-4 on Google and hold the #1 & #2 positions on Yahoo for most of the Keyword phrases we targeted.
Good Luck with your linking structure!
Thanks Jonathan for allowing this post!
Best Regards,
Paul Simari
flyfishingcolorado:
What makes you think the engines will ever switch to social media to determine ranking? That's been tried in the past, with miserable failing disastrous consequences. Too easy to cheat it.
Jon,…
I've seen the exact same results in both Yahoo & Google when "exact matching the domain name for the keyword phrase searched! Consistant as clockwork!
~Skip…
Great article Jon, I too have noticed a lot of search traffic coming from Yahoo - time to capitalize now…thanks
Mark
Cool John.
Question: what's the difference between your 1way links product and the 3 way links product? I the 3 way for web sites only and the 1 way for blogs?
Yes,I know that for some time now Jon.I am focusing on msn with a 20 blogs on different host and a 6 money sites with 1 keyword each.I rotate links on my blogs to get No1. for those words on MSN.MSN is not sophisticated at all. Google is,they get everything. MSN rocks
Thank you for your email
Kat
My experience is odd because whenever my pages go down the Google rankings my Yahoo results go up. I have yet to find out what causes it. One thing I observed lately, the surge in traffic in Yahoo due to my pages ranking well in search results will only stay for 3 to 4 weeks then gradually go down.
Your discovery is worth implementing. Thanks for the tips. Kudos to you.
Many of my mentors recommend using your 3WL and 1WL products. Though I haven't used them, I heard they are great tools for SE ranking.
I hope to be able to afford and use them soon.
Lian,
P.S. Your Article writer pro rocks!
Hi Jon
Can you explain how RSS can get 3 way links? Does it work?
Excellent post and I would like to add the following. It is well known that the number and quality of relevant inbound links are important, and as a matter of fact, the most important off-page factor when seeking a high ranking for Google and Yahoo. Of lesser importance, much lesser, is the domain name. It is beneficial to have your primary keyword phrase as your domain name, or part of your domain name, but domain name is definitely lower on the totem pole in terms of factors which affect ranking. Most SEO experts believe this to be the case.
I always wonder why I am not getting much clicks from yahoo!
Now I am getting some light to it. All I want to say is great information man. Good to know.
What's the difference between your 1way links product and the 3 way links product?
3WayLinks.net is a 3-way linking program. You can put up to 50 sites into the network and you trade links with other sites in the network — maxing out at 250 links per site. Google sees the links as 1-way even though they aren't, and it ranks sites like mad.
1WayLinks.net lets you put posts onto a network of blogs (over 1,000 as of right now) and build backlinks that way. You can get more links on more sites with 1WL, and you don't have to trade links with anybody (though you do have to have at least 1 blog in the network). However, because the links are on blog posts and not so few clicks away from the home page, the links may not be counted as heavily as with 3WL.
In-context link, sure it is Jon ! .For my local region, the keyword "add maths" rank me among top 5 in yahoo rank.
Great Information… Thanks for sharing.
I am really want to know about this issue.
All the best!
Mark
I almost gave up on yahoo but when the traffic finally kicks in, I noticed that yahoo converts better than google.
People looking for info mostly go to google, and buyers mostly go to yahoo (I read that somewhere).
Thanks for a very useful tip, Jon. I have been using in context links to an extent, without realizing how important these can be in the long run. Will concentrate more on this aspect now that I understand the Yahoo connection.
thx John.. very good info
Thank you John.
Cutting edge information.
Franck
Thanks Jon - hot tip!
I'm a total newbie so most of this stuff is a bit over my head but I now understand about those "editorial links". I wondered what they added. Now i know.
Here's a question: If I use them in articles will they contribute to the article's ranking? I would think so but would like to know for sure.
Again thanks!
Jim
Thank you A LOT John
Hi Jonathan one n'all … I wonder if you can score for these keywords on Yahoo 1 - 10 of 648,000,000 for How to rank in Yahoo … with so many comments being posted on this very popular blog I bet this post will soon score high on some pages in Yahoo … great post Jonathan thanks mate
Regards
Phillip Skinner
Interesting information. Agreed, in-context links are the most powerful, at the sametime typically the hardest to build vs directory submissions. To the SEs, they appear most natural, relevant (in-context) and authoritative. Yahoo used to care only about popularity, their algos have apparently improved.
Some comments about exact matching domains. I guess the benefits come from 2 areas :
1. Default KW anchor text - certain directories do not allow for anchor text, and posting the domain name in the case has the perfect anchor text matching
2. SE 'MAY' give weightage to KW in url. I'm not sure, and there are different schools of thoughts, but a possibility.
Finally, SEs have matured overtime to be able to read joined words, so hyphens are not required. A simple check is to do a search and see bold words returned confirming this.
good info john, thanks for sharing this valuable info, i'll try then…
Thank you john. Even it's only 18% but it's money! Why don't you grab it all.
This is interesting especially in the light of your comments about exact-match domain names. Lots of the so-called experts in recent years have said that the domain name doesn't matter as long as the inbound links have the sought-after keyword in the anchor text.
I've thought for a while that this cannot be the case. How can an exact-match URL not be a good thing? What concerns me more is whether hyphens matter or not, as my site will attest!
Best,
Gordo
With regards to the exact match domain names - I try to stay away from using hyphens - if you can't get the exact phrase domain I've found that by adding a prewfix or suffix to the name then usually the .net or .org will be available - and it does appear to work well in yahoo as John says.
This sounds like good news - use more Editorial links
I'm interested Jon "I would have to get more than 250 links to the site in order to get it on page one,"
I don't quite get this - sure I do regular link counts but I'd rather have a few links from a higher PR page than dozens from lower PR pages…
Can you tell a little more about this without giving the domain away?
All The Best
Alex
My experiences is, that since I have changed to focus on in-editorial links; I receive just as much traffic from Yahoo as from Google. Rankings in Yahoo is better on single keywords while phrases/long tail works better in Google.
Thanks for great postings!
/Claus
hello..opps thank for your info..i would try that..
Hi Jon
Great post, thanks for sharing. I've never actually been to your blog despite using IAW and IAW Pro so I will now be back in future.
Its good to know that use more Editorial links could make a big difference particularly with Yahoo and that a good rank here should have a great inpact on mu trafrfic. IO'm going to write an article about this and link to this post.
The exaxct domain name is interesting. Maybe I can have an exact domain name and forard it to my main blog (presume that would work, please tell me if it wouldn't)
This is great information to give us and I have just signed up for the links. Thanks for sharing this with us.
Hi John,
I have 1 large site instead of many niche sites. How can I get maximum use out of 3 way links? Can I create 50 links to my inner pages? Or is 1 way links better?
Hi Jon,
Having the exact KWs in the domain name is very powerful to rank in Google.
On one of my sites my home page is a PR3 and my sales page is PR4.
The difference between the two is my signature in forums were sending links to the sales page and not to the home page.
However for most of my KWs it is the PR3 home page that gets position and the PR4 sales page that gets position n+1 or no position at all
So I am now changing my strategy and use my home page instead of my sales page in forum signatures as I often rank #2 to #5 in Google and I noticed the sites above me have more incoming links than mine to their home pages.
Hi Jonathan,
Good stuff thanks.
I prefer yahoo search over google myself
because it seems the results are more relevant.
To be able to use yahoo to beef up google rankings
is even more poetic for me.
I believe the ppc keywords are a lot less expensive too, no ?
Thanks again for the depth of info.
Rick
Hi Jon,
Yahoo is definitely something I need to pay more attention to in 2009. I've not used 1waylinks but hope to make room for it in my 2009 budget.
Thanks for the reminder!
Jeff
Thanks for the information. I have started a new site and am getting lots of clicks but no conversions. Was going to try different keywords to get rid of some of the "tire kickers" and see if it pulled in any buyers. This information will help me out because I have never thought about how to rank well with yahoo. Now maybe I can get in good with the both of them and get something going in the buying department.
Interesting news. I've used 1waylinks for a couple of months with awesome results so far in google for most of my sites,even without many posts. They might already making changes to give more weight to in-context links judging by some of the stuff I've been seeing. Google would definitely have the technology to recognize an in-context link in a relevant paragraph, im not sure why they would still weight in-context links and links that obviously come from link pages the same.
I always enjoy reading your blog. Thanks for sharing.
Great Article. I am curious why you selected the Key Phrases - Dieter's Blog and Dieters Blog for building an adsense site. Out of curiosity I did some quick research and discovered that in an exact match search they only show about 36 to 91 monthly searches and the Adsense cost per click is only $.05. With my limited knowledge I would not have developed this site. You obviously are very good at what you do so I assume that I am missing something. Will you enlighten me (Us)? Thank You.
Hi Jonathan. Happy Newyear!
Is this anything else than just a nice sales pitch for the linking networks?
Ranking in Yahoo? Get a WP blog, post, bookmark, enjoy the traffic on Google (since you are ranked on page 1), wait a bit and voila, Site is ranked on Yahoo too.
So, tell me…
John:
I didn't intend to target the phrases "Dieter's Blog" or "Dieters Blog" with that site. It's just that when I got the site and put some articles on it, the next thing I knew I was #5 for the phrase (now I'm #1). My purpose in that post was to demonstrate that an exact match domain name has a definite SEO benefit.
Very interesting to hear … I have been using 1 way links with great success..and also have gotten some good ranking in MSN…I had no tgone after Yahoo yet…as competition heats up,I think more and more people will start to explore Yahoo and MSN for traffic.to make more money.
Smart Internet Marketing:
I promise you, it's not that easy to rank in Yahoo. Yahoo doesn't value SBM site links like it used to. In-context links are the way to go, whether you get them from 1WL or some other source like article marketing.
Has anybody here looked into the MSN loophole?
In regards to exact domain name matching, does having a exact match keyword string embedded in the domain make a difference? … like could abcautorepair.com rank well in a Yahoo "auto repair" search.
Thanks as always for your post, very interesting. I will try it
Jon, have you noticed a difference in conversions, between the traffic you get from Yahoo compared traffic from Google?
Traffic is great if it brings buyers and not tire-kickers.
Thanks for the post. Your information is always good.
I guess I have been guilty of disregarding Yahoo as well. I've done a few Yahoo PPC Marketing campaigns but never considered them a source for link building like Google. Great article…to the Salt Water aquirium guy, I notice my google traffic drops when Yahoo and MSN traffic picks up….weird!
hi jon!
great stuff as allways, thanx.
i also have heard that google is changing more to social media as weight in rankings but dont remeber were…think colin google mcdougal was one to warn about this big change… more social networks then social bookmarking i think he meant…
what about LSI have you testaed that theory that many tells is a heavy weight ranking factor for google and also now to yahoo?
related terms/keywords and themes in the text…
Regards
Those are some great results, definitely worth testing out.
thank for this tips..
Thanks for the information. I have always found the in content links to convert better with my affiliate programs. That they rank better in Yahoo is not a big suprise.
Rick
This is really cool. My site has never even seemed to scratch the surface in Yahoo.
Thanks
Jonathan,
Thank you for your sharing. My site in Yahoo is always in under 100, but in google is under 10, I think this is the secret to yahoo.
Thank you, Widi
Hi Jon
I'm just wondering whether your expertise can think of an explanation here.After reading your post I have been looking at the Link popularity of mine and a couple of friends' sites with Submit Express and have been showing very erratic results. The full details are in the comments to this post, mostly the conversations with Garry Parkes . Do you have any thoughts ?
Yahoo has always had me baffled but reading this post has open my eyes up to yahoo. I have some keywords that rank really well with yahoo but similar variations of the word ranking dead, this may be part of the reason. Handy to know for further posts.
Jason
Thanks for the tips. I was looking for "how to high rank in Yahoo", so you answered at some of my questions. Interesting difference between Google and Yahoo views regarding text links.
Interesting post. Since my sites got slapped by Google, I've been looking for a way to drive more traffic from Yahoo. Perhaps I've found it?
This sounds like that tags that are displayed somewhere after the article or even in a tag cloud are not looked upon highly by Yahoo. Did I read this article right?
Jonathan,
Great advice. It's all too easy to get focused on Google, and forget about how Yahoo can be different. I'm going to give 1waylinks.net a try. Thanks again for your great advice
I would AVOID .info though. Google seems to have a serious bias against .info domains.
I think people are crazy to get rank in Google because it is more familiar and user friendly.This will make Yahoo also competing the Google to get the results in the first page..
Yes, it's very true that most peopleonly focus primarily on Google and overlook the other search engines.
With a 72% market share, Yahoo is definitely worth optimizing fo, as well.
What about MSN? Do you know what percentage of the market they hold and is it worth the time?
I have been looking around to attracts more visitors to my site. I think this is the site that I must bookmark in delicious.
Hi Jonathan,
It's the first time I'm visiting your site and your post about how to rank in Yahoo is… amazing, to say the least. Even though I understood like 5% of the whole thing, I'm sure it'll make more sense as I come back and learn from you again.
Thanks for sharing!
Asher
Nice work man..keep it up.
I've been having a lot more success with Google than with Yahoo and now I begin to see why.
Btw, I absolutely love 1waylinks, it has improved my link building 100%
I am so glad to see someone else mention the quality of these type of links. I always try to get "link exchange" offers to grow to these type of links.
When you think about it, they are really valuable to the site visitor since the context helps explain what lies at the other end.
While lists of links can be helpful in certain contexts, I feel these are always valuable.
I do not know about you guys but it seem to be very hard to get index in yahoo compare to google. In google, newly created website/blog can be index almost 24 hours, but in yahoo, it is not a case. Unless if you guy share how do u do that.
I had never heard about those two link networks. Of course exactly matched domains and contextual and editorial links are very effective, and for good reason.
I wonder how the engines are going to deal with networks like these in the future. Gotta be a brainbuster for sure.
I have also something to share, I had gathered a lot of in-context links for one of my niche, I was targeting Google though. But when i track my traffic i always see a handful amount of visitors from yahoo.
So this is very true friends.
Jon,
The more I have been following you the more impressed I am with your posts. They really do offer value which many marketers are often forgetting to do themselves.
Well done on your success and thanks for the tip!
It good to see that someone is still paying attention to Yahoo. I must admit I don't given them much consideration anymore either.
Is it the same for msn also because i tend to get pretty much the same rankings with yahoo and msn.
Hello,
I rank better in MSN and Google than Yahoo ! as well. I try to optimize mostly for Google (Since that is were I get 80 percent of my traffic ) and hope things fall into place for MSN and Yahoo !.
I have noticed that yahoo ! enjoys a more simple and targeted title tag Longer tags seem to rank poorly. Having the keyword in your page name or URL seems to help a lot in MSN and a little in Yahoo !
I have noticed from my competitors that some of the old late 90s style Seo (keyword repetition, duplicate page content) seems to help a lot in Yahoo!!!!!……
I can offer some data you would find interesting about google and yahoo.
My blog "Mi iphone 2G" is 40 something days old.
- If you search for "Mi iphone 2G" in GOOGLE my blog is NUMBER ONE. My name is the same
- I do not seem to exist in YAHOO. No way. I have 49 inlinks in Yahoo Site Explorer
How could it be being number 1 in google and non-existing in Yahoo?
Having a name similar to the URL has worked for GOOGLE but no for YAHOO, it seems.
Jonathon,
Great article. It is interesting that the two different programs have different styles of links.
It is strange that The former master of search Yahoo has become such a small part of the game. I get almost no traffic from Yahoo even though I am getting tons from goog.
The $300 payment that yahoo has tried to extort from me has kept my site from doing well there I think.
Rick
Funny Google uses the yahoo index in their own rankings and Yahoo rankings are paid but paid links elsewhere are taboo.
Thanks for the tips over to get ranked in Yahoo. I like it. It is very informative and I hope it must be very helpful.
Jonathan, once again you have stricken the nail soundly upon its head, by Jiminy!
Thank you Jonathan!
I think Google treats in-content links better too, because they are more natural, and Google is all about natural links. But you're the expert, so I am sure that Yahoo does indeed value them more.
Thanks for the tips! I think Yahoo is often neglected, as SEO pros tend to focus too much time in just Google.
How many millions is Yahoos 18% share! Definately still worth targeting especially when so many tend to neglect it.
Hey, thats interesting - I wonder if putting in-context links pointing to deep links on your own site helps?
Interesting…. For years, I have fared far better in MSN/Live and Yahoo than in Google's search results. I always figured on-page factors were weighted more heavily by the former two relative to the weighting of incoming links.
Your insights have definitely given me something to think about.
Thanks for the article. Does anyone know the difference between Google and Yahoo, say if you get a No. 1 ranking on both sites?
Yahoo seems to have faded out of the search engine market. Will getting top Yahoo rankings conflict with getting top Google rankings?
Thanks, I didn't know about Yahoo! valuing in-content links more and it seems pretty odd that they wouldn't count "links pages" as much since most non-professional webmaster have these link pages and link to pretty good websites.
the main thing i have to state is that its absolutely great to know this and its great i ran into this post to realize these things
you're right about the exact match domain name….cuz one of my sites ranks really good in yahoo just becuz I have the same keyword in my domain name.
yahoo index is well ,and traffic is well also for my sites.
Thanks for sharing!